Defqon.1 2025:
Allround content
ARTISTS
ARTISTS
Artists react to
their Defqon.1 legacy
This format featured artists who played a role in some of the show moments. With the theme being ‘Where Legends Rise’, they look back on their journey what made them into powerful players.
The Release:
Line-up highlights
Instead of taking the traditional route to highlight artists with an artwork, we changed the game by creating slider posts where mixed media was used to showcase multiple assets. Not only could we use artwork, but also add TikTok content and quotes to really tell a story.
ENGAGEMENT
ENGAGEMENT
With a dedicated fanbase as the Warriors, it is fun to create engaging campaigns that utilize all features or the social media landscape. This way, you can stay connected and hear their opinions.
What starts with a question turns into valuable content.
Defqon.1 Insight
This Or That
