Defqon.1 2025:

Allround content

ARTISTS

ARTISTS

Artists react to
their Defqon.1 legacy

This format featured artists who played a role in some of the show moments. With the theme being ‘Where Legends Rise’, they look back on their journey what made them into powerful players.

The Release:
Line-up highlights

Instead of taking the traditional route to highlight artists with an artwork, we changed the game by creating slider posts where mixed media was used to showcase multiple assets. Not only could we use artwork, but also add TikTok content and quotes to really tell a story.

ENGAGEMENT

ENGAGEMENT

With a dedicated fanbase as the Warriors, it is fun to create engaging campaigns that utilize all features or the social media landscape. This way, you can stay connected and hear their opinions.

What starts with a question turns into valuable content.

Defqon.1 Insight

This Or That

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DEFQON.1 2025: FESTIVAL CONTENT